Iraklitos - Competing for a wireless future


Funding programme: Programme for Education and Initial Vocational Training II (EPEAEK II) - Action 2.2.3.b - Iraklitos research fellowships at the Athens University of Economics and Business
Funding Agency: Ministry of Education
Project type: RTD
Starting date: 8 November 2002
Ending date: 31 October 2005
Total budget: 32,460

Scientific coordinator: Dr. George Giaglis
Contact:
Groups: WRC

Description

The emergence of mobile and wireless technologies, followed by the saturation of mobile phone usage for voice purposes have resulted in the development of a new market, regarding applications and services over the mobile or wireless device. However the rapid development compined with the uncertainty of future developments makes strategic decisions in the market not an easy task. This becomes even more difficult when having to take into consideration the strategic decisions of other players, that are acting or entering the market.
  • The focus of this research is to analyze the factors affecting the competitive decisions of key players in mobile business market and examine possible strategic mistakes that this may lead to.

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